A world of adventures on paper
Nasa Travel wanted to give its customers a better way to discover the trips, excursions and adventures they had to offer.
The project was all about print: an A3 travel magazine packed with destinations and experiences, alongside a half-fold brochure highlighting some of the agency's main offerings.
I wanted the publications to feel inspiring without becoming overly busy. Strong photography, generous layouts and carefully structured information give each destination room to make an impression, while keeping the practical details easy to find.
I also worked with photography as part of the overall visual direction, making sure the imagery and design worked together to create something that people would actually want to pick up and browse.
Elvira always knows best. Whenever she's involved, I can relax, knowing that she understands my needs, sometimes better than I do. She has a gift for communicating in a way that feels natural and effortless. Her work never disappoints me.
- Ashraf Bashir, Nasa Travel Co-Founder